What Nike can teach us about visualizing data

Join us for an Evening Brew at DU

Do you hesitate when you need to display complex data for a project? Wonder if you're effectively communicating your message with graphics? Join BMA Colorado and our friends from the Digital Analytics Association as we welcome Tim Degner, Lead Design Strategist at Nike.

Tim will explore design solutions for displaying and representing data. He will demonstrate industry best practices for visualizing information as well as dive into solutions for effective visual communication. Tim will explain his process for creating designs for his clients. He'll teach you things you could start using immediately for creating more engaging design experiences for sharing critical data with your team, leadership and your clients.

>> Who is this for?

• Marketing Professionals responsible for formulating, analyzing or presenting data
• Agency Professionals
• Marketing Strategists
• Business Consultants
• Digital Analytics Professionals

>> What you'll takeaway?

• The endless design solutions for displaying and interrupting data
• Layering in relevant contextual data to better understand the whole picture
• How Tim uses one data set with 35+ unique approaches to visually represent the information
• Tim's process and methods for creating these 35 unique designs

You’ll leave the session with lots of great ideas for displaying data, and hopefully, some new contacts for your professional network.

>> Featured Speakers

Tim Degner

Lead Design Strategist, Nike

Tim has over 14 years of design experience. Much of that time he has focused on information design, brand strategy & consumer insights. Tim transforms complex data into simple visuals assets. He has created presentation decks & infographics for Microsoft, PepsiCo, Smithsonian, Office Depot & Eddie Bauer. Tim has also made thousands of graphics & prints for dozens of apparel companies. He has given several design talks & workshops in Boston, LA, Seattle, Dubai & Malaysia. Currently, he's a Lead Design Strategist at Nike and lives in Portland, Oregon.