themarketingalliance.org - Blog https://themarketingalliance.org/ Tools to Validate Emails and Improve Bounce Rates https://themarketingalliance.org/event/151/Tools-to-Validate-Emails-and-Improve-Bounce-Rates
-By Joe Caston- When it comes to email marketing, bounced emails are all part of the game. Much like a foul ball in baseball, a few are harmless but one too many and you’re going to str…]]>
Thu, 15 Apr 2021 23:39:00 -0700
Blog: Conveying Career Competencies and Passions https://themarketingalliance.org/event/141/Blog-Conveying-Career-Competencies-and-Passions
Written by Hannah Chism, Career Coach In order to secure a satisfying, congruent career, one must accurately convey their unique career competencies and passions. Knowing oneself is a crucial…]]>
Tue, 15 Dec 2020 13:25:00 -0800
Blog: Content Marketing Strategy Planning for 2021 https://themarketingalliance.org/event/138/Blog-Content-Marketing-Strategy-Planning-for-2021
Written by Caroline Life, Marketing Writer and TMA VP Communications Marketing Planning for 2021: Content Strategy As you create your overall marketing plan for 2021, you will also…]]>
Fri, 06 Nov 2020 09:09:00 -0800
Webinar recording of How Marketers Can Support B2B Sales Teams in Tough Times https://themarketingalliance.org/event/137/Webinar-recording-of-How-Marketers-Can-Support-B2B-Sales-Teams-in-Tough-Times
Recently The Marketing Alliance hosted a live webinar on How Marketers Can Support B2B Sales Teams in Tough Times. Our world of work is changing with many customers responding to changes in t…]]>
Wed, 21 Oct 2020 14:41:00 -0700
The Craft of Project Management https://themarketingalliance.org/event/135/The-Craft-of-Project-Management
Written by Ericka Patten, Project Manager, Employee Experience - Ogilvy Introducing the Art of Project Management Henry Mintzberg once said, “Management is, above all, a practice where…]]>
Wed, 16 Sep 2020 08:00:00 -0700
Webinar Recording of Email Marketing Tips and Tricks for Success https://themarketingalliance.org/event/132/Webinar-Recording-of-Email-Marketing-Tips-and-Tricks-for-Success
Webinar Recording of Email Marketing Tips and Tricks for Success Email marketing might be considered “old school”, however this channel is still both highly relevant and effective.…]]>
Wed, 16 Sep 2020 05:47:52 -0700
Bringing Value to the B2B Buyer Through Internal Collaboration https://themarketingalliance.org/event/131/Bringing-Value-to-the-B2B-Buyer-Through-Internal-Collaboration
Written and shared by Cheryl Ader-Dunne, Employee Experience Practice Lead, Ogilvy In the business-to-business (B2B) buying environment, digital channels have become a primary source for resea…]]>
Wed, 09 Sep 2020 09:03:00 -0700
Webinar recording of How to Motivate Yourself in Todays Job Market https://themarketingalliance.org/event/130/Webinar-recording-of-How-to-Motivate-Yourself-in-Todays-Job-Market
Part of The Marketing Alliance’s Job Seeker Series, this virtual presentation covered how to stay motivated in today’s challenging and changing job market. Though of course change…]]>
Fri, 28 Aug 2020 09:59:00 -0700
Webinar recording of Agile Social Media Marketing in 2020 https://themarketingalliance.org/event/127/Webinar-recording-of-Agile-Social-Media-Marketing-in-2020
Webinar Recording of Agile Social Media Marketing in 2020 Recently The Marketing Alliance hosted a live webinar on how social media marketing pivoted so far in 2020. We covered some of the c…]]>
Wed, 19 Aug 2020 13:47:00 -0700
Webinar recording of How to Navigate Job Boards and Networking https://themarketingalliance.org/event/124/Webinar-recording-of-How-to-Navigate-Job-Boards-and-Networking
Help to Navigate Job Boards and Networking (webinar recording) If you're on the hunt for a new job because of the global pandemic, don't let the COVID blues affect your job search. We at The M…]]>
Sun, 26 Jul 2020 14:37:00 -0700